Why You Should Shop Small

I am in no way trying to rush the end of summer, or the beginning of Fall, but have you started making your holiday list yet? This year, I am trying to be more intentional with gifts and shop from small businesses as much as possible. November 28th is Small Business Saturday when American Express encourages people to shop small. This means buying from local, sometimes family owned shops and small businesses, instead of big box stores such as Walmart or Amazon.

When I first heard of the shop small initiative, we were in Boston right after Thanksgiving and stumbled upon an adorable strip of shops selling handcrafted items. Each of them had something different to offer, including some drinks and desserts, which of course grabbed our attention right away. Some stores were running promotions for freebies with purchase or having a sale. All of the stores were encouraging us to go to their neighbors shop after we were in theirs, and it seemed like such a wonderful community. Business owners working together towards a common goal, when does that happen anymore?

While I loved shopping small on that Saturday in November, it reminded me that I should be going to those small businesses more often. Taking advantage of handcrafted gifts and products, rather than giving money to the huge stores that so many people flock to. Not that there is anything wrong with that, because we all know I love me some Target, and Amazon Prime is where it’s at when I am in a jam, but because it’s nice to know you are really supporting others.

As a small business owner myself, it really means a lot to support others of the like and know that you are really making a different. This leads me to some of my favorite small businesses to use throughout the year. I have loved getting to know some of the owners, and the stories behind their businesses. It makes me really realize how much even one purchase can mean for the face of the company. I hope you find these shops helpful!

Katie Lyn Design– Katie mentions that the art of sending a personalized note is slowly fading, and she hopes to bring it back with her products. Her notecards are adorable and such a sweet sentiment to send a friend or loved one just to let them know you are thinking about them, or for any occasion.

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All She Wrote Notes– I love this shop and there are so many cute products, I can’t even name a favorite. The owner, Maghon, is from the south and brings a little bit of love to each and every product she has. From the “cheers y’all” coozies, to the motivational prints, I want it all! Maghon is so inspirational in her posts and has recently taken her business full time, what a dream for a small business owner! She also offers a class called “Calligraphy Y’all” where she teaches calligraphy along with a chalk lettering class. I have a few things from her shop so far, and I can’t wait to grow my collection! Her items are perfect for small gifts.

Knock On Wood Signs– I love this shop for its unique gifts. Their signs can be used for weddings, home decor, guest books, etc. They make the perfect gift and they can be completely customized. We used something similar to this for our guest book (photos coming soon!) and everyone loved the idea. The owner is also such a sweetheart!

Lauren Carns– Am I the only one that has been obsessed with mugs? Whenever I come across shops that have cute mugs, I am always tempted to buy at least one (please don’t tell my Husband). The mug from Lauren Carns is beautiful and I love the quote art on it. She also has a print to match!


Oakleigh Rose Boutique– I mentioned this shop last Friday, and I am really excited to share some more information about the wonderful ladies behind the name! This boutique is owned by a mother and daughter team, and they have taken the online clothing market by storm because of how much love they put into everything. I made my first purchase through them last year and was blown away by the handwritten note, small gift and great product I received. It meant so much to me that they actually took the time to write a note to go along with my specific order, rather than just signing their name to the order slip. Things like this go a long way! I also LOVE their clothing, customer service and free shipping. They released their fall line last week, and I want it all! If you find anything you love  (which I know you will) use code “Macy20” for 20% off of your first order.

coffeeism My Coffee Ism– I am a coffee lover, and what is better than having it delivered right to your door every month? This wonderful subscription service brings coffee, goodies and community to you to enjoy from your home. It’s a great way to learn about different regions, share community with other fellow coffee lovers and support a small business dream along the way.



Do you try to shop small? Do you have any shops to recommend?

  • http://www.rowhouse14.com Heidi

    Completely agree about shopping small! I think it’s easy for people to shop at big box stores because of convenience, and in our society everyone is always so busy these days that they don’t have time to stop and think ahead. Shopping small requires that sometimes, especially if you’re purchasing from an Etsy store where shipping is involved. However, I also think that shopping small means that more thought was put into the gift because it requires that thinking ahead– it’s not a spur of the moment purchase. And as a business owner myself, I need people to shop small in order to survive, whether it’s through my website, Etsy store, or another small business carrying my cards. Business like us have a real face to the name and often care more about our customers.

    • http://totravelandbeyond.com/ Macy Volpe

      It really is easy to just stop by the store or order something online from Amazon with the schedules of people in our generation. We should take time to be intentional about our thoughts of others by gifting personal things. Caring about your customers so much is the best way to remind them to come back again.

  • http://www.oakleighrosestyle.com Meaghan Shelton

    YES to all of this! I am trying to do the same with most of my Christmas shopping this year (and as much of my son’s wardrobe and other fun things as possible). Love this post!

    • http://totravelandbeyond.com/ Macy Volpe

      Christmas is so close, it is scary! I am starting now to make sure that I am intentional with gifts this year.

  • Laura Powell

    This was a good reminder for me! I really need to start shopping early this year because I was so late last year and I will definitely be taking part in small business Saturday! :)

    • http://totravelandbeyond.com/ Macy Volpe

      Girl I am the latest shopper. For the last 6 years I have done 50% of my shopping on Christmas Eve. I will do better this year!

  • Micah Lambert

    Great suggestion! I am a fellow coffee lover, and this seems like a great little company :)

    • http://totravelandbeyond.com/ Macy Volpe

      Yay! I am so happy to connect you with such an awesome small business.

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